Rumble has established itself as an online resort for over 350,000 independent content creators that upload videos to their site. It allows them to exchange their video content with publishers, thus creating a specific marketplace that connects producers with distributors who publish the content on other video platforms simultaneously. Especially now, when some content creators find YouTube discriminating, the Rumble video platform has proven to be welcoming and has given the freedom to its users to feel like they can share their personal opinions with the public. And more importantly, they will not be hidden and buried in search results. 

Behind every successful brand stands a great leader and a well-organized, dedicated team. Read on to discover more about what makes Rumble video a more appealing option than YouTube and how they leverage the services of Cosmic Development to achieve their goals.

Rumble vs. YouTube

Ever since YouTube started hiding specific videos from their search results, people began looking for a new option that will allow them to publish their videos without being concealed from the YouTube audience. At this point emerged Rumble – the best video management system – which allows everyone to create and upload video content and have it rank in search results, unlike YouTube, which buries certain videos in their search results. According to an article in the Verge: “…creators often feel abandoned and confused about why their videos are buried in search results, don’t appear on the trending page, or are being quietly demonetized.”

With recent events proving that YouTube is a discriminating platform towards certain people, Rumble has decided to show equal treatment to all content creators on their platform. If you take a quick look at Rumble’s Twitter profile, you will notice many people opting for Rumble when it comes to publishing videos, thus turning their backs to YouTube. One of them is the conservative radio host Dan Bongino who has gotten an equity stake in Rumble – a platform that protects free speech. 

In an exclusive interview for the Washington Examiner, Bongino shared his search journey for a new video platform where his “…views won’t be discriminated against.” And luckily for him, he came across Rumble. Although Bongino has 600 thousand subscribers on YouTube, he says that 80 percent of The Dan Bongino Show daily episodes have been demonetized. “I’m sick of it, and I wanted to do something about it.” Since September 2020, he started uploading The Dan Bongino Show – the 12th most popular podcast on Apple podcasts – to Rumble before posting it to his YouTube channel.

Who else joined Rumble recently? 

The Rumble Media Player

Rumble offers you 4K video hosting over the fastest media player on the market, tracking your success, and assessing your analytics in real-time. Rumble’s video player provides you with the opportunity to integrate your advertisements, to manage multiple platforms, and to monetize over one million video assets. Moreover, you will have your own Dedicated Account Manager to guide you through the process. You will also be able to distribute the content you create to Amazon and Roku. And do not worry: you will have no contracts and no hidden fees. 

Entrepreneur listed Rumble as one of the Four Video Platforms Attempting to Challenge YouTube’s Dominance and published an article stating that: “Rumble also allows creators, brands and distributors the ability to custom-brand the 4k video player, adding their own logo and styling and offering the ability to turn to choose whether or not ads will be shown on the video, or who’s ads will be shown. For publishers and brands looking to adopt Rumble as their video management system or video player, one of the major advantages is their player speed; benchmarking better than all the competition, which ultimately leads to more streams and revenue for both publishers and creators.”

For more information about Rumble’s Media Player, please look at their website, where you will discover the exact features and benefits compared to other players.

Rumble’s Most Significant Accomplishments

Throughout the years, Rumble has done nothing less than achieve new goals and become better in their industry. The Rumble journey began back in 2008, and in these past 12 years, they managed to accomplish many goals and surpass their company’s expectations. We decided to list some of their most significant accomplishments:

• 2015: The Rumble player got the fastest player rating on Google Developer Insights
• 2016: ComScore ranked Rumble as a Top 50 Video Site
• 2017: Alexa ranked Rumble a Top 100 Website
• 2018: Quantcast ranked Rumble a Top 10 Mobile Site, and Deloitte proclaimed Rumble as the 10th fastest growing technology company in Canada and the 75th in the United States
• 2019: The Rumble Viral YouTube channel surpassed one million subscribers. Rumble received the prestigious Deloitte Technology Fast 50 award and got in the 18th position with 955 percent revenue growth from 2015 to 2018. Rumble also received an award from The Globe and Mail for being one of Canada’s Top Growing Companies, in the revenue bracket of $10M-$25M.

We can not wait to see what award will Rumble win next. It is up to us to continue contributing to their success and the awards will come on their own. To those of you who want your products or services to mark similar accomplishments to those of Rumble – we are here to help. Reach out today and we will address your unique needs in no time. 

Our Dedicated Team Stands Behind Rumble’s Success

The significance of having a great team that brings success to your brand is best described with the words of Rumble’s Founder and CEO – Chris Pavlovski: “Having a dedicated team allows us to deliver added value and continuously innovate how we monetize your content so you can make the most with Rumble.” Chris had an idea to offer a superior video technology platform that will maximize the creators’ earnings while uncovering the video content’s genuine value. In order to achieve the development of that platform, Chris entrusted us with assembling a dedicated team for his brand. 

Meet the team that makes Rumble possible

We can proudly say that we have employees who work together and contribute to developing Rumble into a better version, even though they are located in different cities in the world. The leadership team is situated in Toronto, while the other employees are from all over the world. Our wide range of employees who work for Rumble, from software engineers to content editors and video editors, have converted the platform into an online space where millions of people get together on a worldwide level.

Discover why many Canadian and USA companies prefer outsourcing their IT needs to Serbia and Macedonia. Tell us your needs and we will help you build a winning team, just like we did for Rumble. Arrange a free consultation today and we will get you started.

Sources:

• corp.rumble.com/
• corp.rumble.com/video-player-content.html
• rumbleplayer.com/
• rumble.com/team/
• rumble.com/our-apps/
• story.rumble.com/rumble-ranked-18th-fastest-growing-technology-company/
• entrepreneur.com/article/340272
• washingtonexaminer.com/news/exclusive-fed-up-with-youtube-crushing-conservative-voices-dan-bongino-acquires-part-ownership-of-video-sharing-competitor
• theverge.com/2019/4/5/18287318/youtube-logan-paul-pewdiepie-demonetization-adpocalypse-premium-influencers-creators

The post Why Many Choose Rumble Over YouTube appeared first on Cosmic Development.

Online writing tools complement your writing acumen, enhance creative flow, help you get better SEO rankings, and create an anxiety-free working day. As long as you know how to expand your talent with effective writing resources, you can concentrate on what matters most — crafting messages for your target audience and connecting with visitors that search for your brand services. Shortly, you build more time to do proper research and develop your voice. 

The best writing tools will not only aid with grammar, punctuation, tone, and style, but also enhance your organizational, communication, and time management skills. 

Free Writing Tools To Use Daily for No-Sweat Content Marketing

Imagine being scrutinized by the world’s toughest content editor — you need all the help you can get to polish your writing and submit flawless drafts. Even if you are not a professional content writer or copywriting expert, most of today’s work runs online. Therefore, everyone could use extra help when staring at a blank screen and struggling with writing and editing. 

The IT industry, in particular, relies on innovative technologies. It would be a shame to miss out on so many writing resources that you can download or subscribe to for free. Here is a list of ten writing tools that are easy to use and let you reap the benefits of free writing software: 

1. EMV Headline Analyzer
2. Grammarly
3. Google Ads Keyword Planner
4. Paper Rater Plagiarism Checker
5. Readability Score Calculators
6. Hemingway Editor
7. Website SEO Score Checker
8. Last Pass Password Manager
9. Exploding Topics
10. Thesaurus

1. EMV Headline Analyzer

Visitors have become smarter — they are spoiled for choice. You have seconds to attract people to read and share your blog. The easiest way to do it is to create appealing headings. Catchy, attention-grabbing titles and headlines are what draws in the largest number of visitors.

Instead of wasting your time on buffing the titles by yourself, you can enhance the heading’s copywriting value by using the EMV Headline Analyzer. EMV stands for “Emotional Marketing Value”. The EMV writing tool was created by the Advanced Marketing Institute (AMI) to analyze the emotional impact of a heading. The emotional impact contains intellectual, empathetic, and spiritual relevance analysis, all to help you create deep bonding with the potential readers. Your heading must be between 4 and 20 words to be eligible for this analysis. Most professional copywriters create titles with an EMV score of at least 40.00 percent, while the best ones will aim for above 60.00 or 70.00 percent EMV scores.  

2. Grammarly

Grammarly is a popular writing resource for correcting grammatical errors and improving writing quality. As a subscription-based web editor, MS Office plugin, and as a browser extension, Grammarly lets you edit texts in American, British, Canadian, and Australian English. Therefore, it can help you meet client requirements worldwide. This is how it works: 

• Set up the language you need, 
• Copy and paste your text in the appropriate box, and 
• Get scores for correctness, clarity, engagement, and delivery. 

The feedback for performance, word count, and readability comes back in real-time. You can edit as you go and improve scores immediately. Apart from a free writing tool, Grammarly extends its features in a premium version to provide smooth word choice and advanced style and punctuation corrections.

Great titles and precise grammar are only a part of what it takes for people to like, share, and comment on your content. Improve your writing skills further by reading our writing guidelines.

3. Google Ads Keyword Planner

Although primarily targeting keywords for Google Ads campaigns, the Google Ads Keyword Planner is an invaluable writing resource for anyone testing the waters with SEO, keyword research, and keyword use. Google Ads is the tool-to-go for SEO experts. 

All you need to start and delve into a resourceful learning library is a Google account. On the bright side, you can use Google Keyword Planner for free. But the skills to implement its best features and grow your business through SEO do not come without investment costs. 

It takes years of experience to reach an expert level with SEO for Google. The best place you can start is by taking Google Analytics Academy lessons.

4. Paper Rater Plagiarism Checker

Original, informative content is a top priority of any content marketing strategist. 

If you sacrifice originality, you can not only lose valuable audience but also get penalized by Google. College papers and essay writing are subject to plagiarism detection, too. Plagiarism is among the worst copywriting sins, which, in the worst-case scenario, incurs legal fees. However, as much as you can try to be original, certain topics are widely explored and elaborated online. To skip Google penalizations and unintentional content-copying, always use a plagiarism checker once you finalize your draft. 

The one you can start with is Paper Rater. Paper Rater uses algorithms to analyze similarities between your text and already published content and provides a percentage score. As a bonus, this free writing tool for producing clean copy includes a Grammarly editor. 

5. Readability Score Calculators

Fluffy, verbose writing is compelling if you are trying to hit the creative beat. However, it can repel an audience unused to reading long, complex sentences. Moreover, it produces more work for editors. 

Flesch-Kincaid Score Calculator

Condense writing that meets the reader’s expectations is the most-sought-for copywriting skill. If you are honest as a writer, there is always space to improve in this area. Use a Flesch-Kincaid calculator to judge the readability score of your writing. The Flesch-Kincaid score measures readability according to the educational level of your reader.

Be careful with the Flesch-Kincaid score when writing for an educated, expert audience. You will have to adjust your writing to match the technical experts’ level, for example, or you will end up losing them because you’ll bore them to death. For the widest outreach, however, choose simpler words and sentences. 

Gunning-Fox Index 

If you have time, improve readability further by adding another resource on your list of best writing tools. This is the Gunning Fox Index check, shortly called FOG. FOG tools inspect your brand’s underlying message for its maximum potential outreach. 

Do not be afraid to simplify your sentences despite sacrificing some of your creative juices. The majority of online readers spend minutes on reading content. Pack as much useful and practical tips in fewer, shorter sentences. 

6. Hemingway Editor

The Hemingway writing app can be frustrating when you use it for the first time. Later down the line, you will grasp the merciless massacre of sentences it performs without taking it personally. The app is available via the browser in a free version or as a paid desktop application. Apart from letting you format directly on the screen, you get immediate feedback via the app about:

• Extensive use of passive voice
• Phrasal complexity
• Adverb density
• Sentence complexity (hard or very hard readability) 

Too many adverbs or knotty phraseology can ruin excellent writing. However, try not to be too hard on yourself if you cannot master this skill; even the author of the most cited writing resource for professional writers “On Writing”, Stephen King, doesn’t always adhere to his rules about adverbs. In time, as you improve your skills, this app will be among the writing tools you will use the least. 

7. Website SEO Score Checker

Measuring SEO scores comes after you perform keyword research and analysis, and write, edit, and publish the content. Some errors can still slip through the cracks after all that effort. Moreover, Google makes changes to its algorithms, so you never know for sure how your website performs over time. 

To find the most critical SEO mistakes of your website, copy and paste your website domain in a free SEO score checker. Despite its inapplicability for in-depth SEO analysis, you can occasionally use this tool to check the performance of your pages and to correct obvious mistakes.

8. Last Pass Password Manager

The average computer user has between 70 and 80 passwords. Since you will have multiple accounts to free writing tools, inventing, remembering, and saving all those passwords can be a problem. 

Last Pass is an effective and secure method to store sensitive information that indirectly improves your writing. It also generates maximum security passwords. Think of enhancing personal organization and saving brain cells for the meat and potatoes of writing. 

As a cross-platform password manager, Last Pass provides access from your computer, tablet, or smartphone. The free version is somewhat limited but still excellent for storing all your account passes and locking them in with a master password.  

An easy way to use Last Pass is by installing a browser extension. Once you get used to automatically creating, safely storing, and filling your passwords, you will never look back.

9. Exploding Topics

When you constantly design editorial calendars and compete to innovate in a world saturated with great content, producing new attractive topics is a challenge. Readers change their behavior and habits quickly. You need sophisticated AI algorithms to catch intricate interdependencies between data. 

If you want to rush ahead before Google Trends and come up with topics no one else has explored, experiment with Exploding Topics. Exploding Topics is one way to stay ahead of the curve. Search for exciting topics, new industry vocabulary, and groundbreaking products and services by selecting the relevant timeline and industry category.

10. Thesaurus

It is not unusual to hit a dry vocabulary spell once you spent years creating similar content. Hence, having a free writing resource for synonyms and antonyms such as Thesaurus stimulates your skills in new ways. 

Its impeccable authority among users of online writing tools makes Thesaurus a favorite of advanced writers, as well as of students and writers beginners.  

More of the Best Writing Tools for Effective Content Creation

We could continue with this writing tools’ list and add dozens of more resources. Yet, using too many is not helpful either. Find your set of best tools and use them to support you in your daily schedule without overwhelming you.

In case you are ready for additional exploration of writing help, here are some extra tips to help your progress:

• Install Google add-ons and extensions for better writing:
  • ProWriting Aid
  • Text Cleaner 
• Improve the visual appeal of your content by finding and properly attributing royalty-free images:
  • Perform reverse image search tools
  • Write clear, high-ranking alt tags for images
• Download free SEO web extensions, for example, the SEO Stack Keyword Tool  
• Learn how to use Yoast for WordPress to enhance SEO and readability scores directly in the WP Editor

Interested in going beyond the power of writing for content marketing? Find out how to increase sales with video marketing tools.

Aside from using free writing tools, ensure that you spend at least some time each day reading authors, magazines, and blogs and articles by companies you admire. Many of them will be your best teachers, not only in terms of writing style, but also for practicing technical accuracy and creating informative, shared, and liked content.  

If you still have doubts about which writing tools to use, schedule a free consultation with one of our experts and you will get a personalized solution to your problem.

Sources:

• benchmarkemail.com/blog/the-importance-of-writing-effective-blog-post-titles/
• readabilityformulas.com/gunning-fog-readability-formula.php#:~:text=The%20underlying%20message%20of%20The,for%20most%20people%20to%20read.
• newswire.com/news/new-research-most-people-have-70-80-passwords-21103705#:~:text=LONDON%2C%20February%2027%2C%202020%20(,up%20a%20four%2Dverse%20poem.

The post 10 Free Writing Tools You Can Use to Spruce up Your Content appeared first on Cosmic Development.

Working as a Content Editor requires choosing the best ideas that the audience will like to spend time on. Finding the right way of promoting your content in order to attract more traffic is definitely not an easy job. However, when you have on your team a loyal and dedicated Content Editor with more than seven years of experience, you know that success is inevitable. For Rumble, that experienced content editor is Nick Naumoff – a valuable asset to both the Rumble team and the Cosmic family. 

Nick has begun his career as a Content Manager who was of great help in the launch of Rumble back in 2013. He witnessed the rise of Rumble from its start until what it has become nowadays – a popular video content platform. Therefore, we decided to ask him to share his experience and his personal career development path within Rumble. We were curious about Nick’s beginnings at Cosmic Development, his key turning points in the career development and how he upgraded along the way. Continue reading the interview below if you want to know more about the several steps that each Content Editor must take in order to convert the best ideas into qualitative content. 

Knowing that you have been with Cosmic Development for a long time, could you tell us when exactly did you join the Cosmic family and how did that happen?

I joined Cosmic in October of 2013 a few weeks before one of today’s most popular video content platforms – Rumble – went live. Prior to my employment in Cosmic Development, I had taken part in several networking events. Through those events, I had met Chris Pavlovski, the founder and CEO of Rumble and founder of Cosmic, as well as Ryan Milnes, the CEO of Cosmic Development. This happened at the perfect time when they were looking for English native speakers to help bring Rumble to life. 

From Nick’s personal experience, conferences and networking events can prove to be highly beneficial for your career advancement. If you are wondering why you should go to a conference, read our article on the topic: Conference and Networking Events: Should I Stay or Should I Go? and let us help you answer that question.

What was your role when you first started working for Rumble as one of Cosmic’s clients?

When I first started working for Rumble, they were about to go live and they needed help to activate. Therefore, my first and main role was to help activate and post to Rumble’s social media pages. In addition, I also helped with finding and recruiting videos to the Rumble platform. 

Could you explain in further detail the responsibilities that you had as a Content Manager? How did you determine which content is good for publishing?

As a Content Manager, you have several filters to help you determine the best content to publish on Rumble. The first is to simply decide if the video is entertaining enough for as many people as possible to enjoy. Second, you can find where the video was originally posted in order to see how many views it had gotten and if it was gaining traction. The third filter is to find users that already have a large following, which helps ensure that the clip will do well. Using these three methods will almost always be beneficial for Rumble and its video content creators. 

When did you make a switch from Content Manager to Editor and in what did your responsibilities differ? How did you plan and prioritize your work responsibilities?

After a few years working as Content Manager at Rumble, I was able to put my English skills to good use by assisting with catchy and creative titles and descriptions for our top tier videos. This was a great challenge for me because I needed to continually improve my creative skills in order to keep things new and fresh. 

Could you describe some of the challenges that you faced throughout your entire career at Rumble?

The industry in the viral video market is constantly changing and is extremely competitive. Luckily, Chris, the CEO of Rumble, is an expert in this field. Through his guidance and insight as to what comes next, we are able to constantly change and adapt to the ever-changing video world. The challenge is to be able to learn quickly and often what content works best on which outlet in order to stay successful. 

What is the most significant professional achievement that you had in the past seven years at Cosmic Development?

I think that simply being with the company for this long is a great achievement on its own. To be honest, I am lucky enough to see Rumble from its birth to where it is now. I am even more excited to see how it will continue to develop and where it will go in the future. And throughout it all, Cosmic has been utterly fantastic. 

Could you tell us what is your most cherished personal accomplishment so far?

When it comes to personal achievements, I can only say that my most cherished personal accomplishment would have to be the birth of my son in April of this year. Becoming a father is definitely a life-changing experience. 

And in the end, could you share with us what is that you like to do for fun in your free time?

I like to spend my free time with family and friends and I tend to hang out with them as much as possible. For the rest of my free time, I enjoy watching movies and playing video games. Moreover, I also spend my time playing any kind of sport I can with my friends. 

If you need a Content Editor such as Nick Naumoff, schedule a free consultation with one of our experts and let us build a team for your brand.

The post How Rumble’s Content Editor Chooses the Best Ideas appeared first on Cosmic Development.

How many times have you heard the phrase “content is king”? Too many times, I’m sure, if you are one of the content creators in the digital marketing world or any other Internet-related industry. That dazzling, almost prophetic statement originates from a 1996 essay by Bill Gates, the founder and former CEO of Microsoft. In the famous article, Gates argues that technology will transform the way we design, publish, and consume information:

“One of the exciting things about the Internet is that anyone with a PC and a modem can publish whatever content they can create. In a sense, the Internet is the multimedia equivalent of the photocopier. It allows material to be duplicated at low cost, no matter the size of the audience. The Internet also allows information to be distributed worldwide at basically zero marginal cost to the publisher. Opportunities are remarkable, and many companies are laying plans to create content for the Internet.” 

Slightly over two decades later, we are practically living that reality. That was one of the key reasons why we decided to contact Joshua Mendelssohn, the co-founder of Factinate.com, and asked him to shares his insights on online publishing, the content creation process, and what IT services provider such as Cosmic Development has to do with it. 

Joshua Mendelssohn and Jeff Myers, Co-founders of Factinate

How did you come up with the idea of creating Factinate.com? Please tell us more about it – what is the mission of your website, and who is it for?

Jeff Myers and I have always had a passion for facts and trivia, so we wanted to create a website dedicated to that. Factinate’s mission is to share fun, educational facts about anything and everything that interests our readers. It’s for trivia lovers everywhere, with a specific focus on folks interested in pop culture, history, and science.

How is Factinate different from other fun-facts sites? What makes it unique?

We try to differentiate ourselves through the quality of our content. Our content creation process is meticulous, and we rely on seasoned career writers to make our articles shine. We have a wonderful team of editors that polish content, fact check, and inject a sense of fun into the writing. We pride ourselves on having high-quality, engaging images, and the team at Cosmic Development does an incredible job making sure our images are a cut above our competition.

How does Factinate.com function? Who makes your team?

Our team of freelance article writers, which includes 20 or so seasoned writers, make the first drafts of all Factinate articles. We have a team of content creators, split between Toronto and Macedonia. The Toronto team (three full-time editors) focuses on editing and writing marketing copy for distribution. The Macedonia team (four full-time content creators), which is provided and managed by Cosmic Development, focuses on finding high-quality images, optimizing for SEO, and scheduling our Facebook page. We also have a team of media buyers who help make sure our content reaches trivia lovers everywhere.

When did you realize that your project may benefit from outsourcing and staff augmentation services? What challenges were you experiencing before we first got in touch?

We were outsourcing to Cosmic Development since the beginning. At launch, we outsourced our development to Cosmic because they had the development skills that we didn’t: the Cosmic team knows exactly how to build a website that looks great and can handle high volumes of traffic. Additionally, Cosmic is much more affordable than a senior developer based in Toronto.

As for content creation, we started working with Cosmic Development a bit later. Approximately six months in, our Toronto team found themselves burdened by time-consuming image insertion. The Cosmic content creators were extremely affordable, so having them take this off our plate was a no brainer. Having dedicated resources focused on images improved the quality of our images, and the team also ensured proper sourcing and crediting of all images.

How did you learn about Cosmic Development? What convinced you to use our services over another solution?

We knew Chris Pavlovski, one of the founders of Cosmic Development and the founder and CEO of Rumble.com, from our time working at a previous employer, who was a Rumble client. The major drivers to choose Cosmic were cost and expertise.

Cosmic Development Content Creators

What service does Cosmic Development perform for you, and how do you manage your augmentative team that operates from Macedonia? 

Currently, we have four full-time content creators provided by Cosmic Development (soon to be five!). The focus of the Cosmic team is on finding high-quality images, optimizing for SEO, and scheduling our Facebook page. Additionally, we often have the Cosmic team handle tasks that are labor-intensive and require critical thinking. We’re currently adding new meta tags to our entire article database, and we have a Cosmic employee spearheading the initiative.

As for management, some training is always required to teach an employee a new task. However, the Cosmic team learns quickly, and they are generally self-sufficient after the first training session, so neither Jeff nor I really need to manage them actively. We do have a simple process in place for tracking work–our editor in chief assigns articles and the Cosmic team track completion in a spreadsheet. Other than that, it’s really hands-off.

We also have bi-weekly company-wide check-ins, but these are less for active management and more to make sure everyone feels connected to other divisions.

What are the benefits for your business that came out as a result of our work together? If you have an opportunity to recommend us to others, what would you tell them?

It’s tough to outline the “benefits” of working with Cosmic Development because they are so integral to our operation. In a certain sense, the benefit is that they allow our business to operate. To get into specifics, one of the major benefits is cost savings. Having our entire content team based in Canada would have been prohibitively expensive. Another major benefit is that they make our content better. The Cosmic employees working on Factinate are awesome, highly educated people who are very dedicated to the work they do, and this shows in the results.

I would certainly recommend Cosmic Development (and we have to many now-clients of Cosmic)! To folks in our industry (online publishing) or looking to get into the industry, Cosmic has unique expertise: they can build and manage the website you need. Additionally, Cosmic’s business process employees and content creators could help so many businesses in a variety of industries. The economics just make sense, and the people are top-notch.

Sources:

factinate.com

craigbailey.net/content-is-king-by-bill-gates/

The post First-Hand Reasons Why Outsourcing Content Creators Is the Right Way to Go appeared first on Cosmic Development.